Results for interpretivist consumer research

Publications & Outputs

1. Rhetorical issues in writing interpretivist consumer research

   Hogg, M. K. & Maclaran, P., 04/2013, Consumer research methods. Fitchett, J. & Davies, A. (eds.). London: Sage, (SAGE Benchmarks in Social Research Methods).

   Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review