Results for reverse channels

Publications & Outputs

1. Innovation in Sustainability Initiatives through Reverse Channels

   Gupta, S., Czinkota, M. & Ozdemir, S., 2/10/2019, In: Journal of Business-to-Business Marketing. 26, 3-4, p. 233-243 11 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review