Results for rural-urban migration

Publications & Outputs

1. Marketing to Liminal Consumers: Migrant Workers as an Emerging Segment in Transitional Economies

   Chu, R., Fowler, J. G., Gentry, J. W. & Zhao, X., 1/12/2018, In: Journal of Macromarketing. 38, 4, p. 441-458 18 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review