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Publications & Outputs

  1. Strategic sponsoring in professional sport: a review and conceptualization

    Demir, R. & Söderman, S., 8/06/2015, In: European Sport Management Quarterly. 15, 3, p. 271-300 30 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  2. Alcohol industry sponsorship and alcohol-related harms in Australian university sportspeople/athletes

    O'Brien, K. S., Lynott, D. & Miller, P. G., 05/2013, In: Drug and Alcohol Review. 32, 3, p. 241-247 7 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  3. Evolving priorities in sponsorship: from media management to network management

    Ryan, A. & Fahy, J., 08/2012, In: Journal of Marketing Management. 28, 9-10, p. 1132-1158 27 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review