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Dr Chih-Ling Liu

Senior Lecturer

  1. Published

    The Interplay of the Desired and Undesired Selves in Everyday Consumption

    Liu, C-L. & Hogg, M. K., 22/09/2017, The Routledge Companion to Consumer Behavior. Solomon, M. R. & Lowrey, T. M. (eds.). London: Routledge, p. 133-146 14 p. (Routledge Companions in Business, Management and Accounting).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  2. Published

    Gift giving within adult daughter-mother dyads

    Liu, C-L., Zhao, X. & Hogg, M. K., 17/09/2018, Gifts, Romance, and Consumer Culture. Minowa, Y. & Belk, R. (eds.). Routledge, (Routledge Interpretive Marketing Research).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)peer-review

  3. Published

    Men and their groomed body: Understanding personal grooming as both a discursive and embodied practice

    Liu, C-L., 13/05/2019, In: European Journal of Marketing. 53, 5, p. 1015-1034 20 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  4. Published

    Born to give: the dark side of obligated giving

    Liu, C-L., 6/07/2021.

    Research output: Contribution to conference - Without ISBN/ISSN Conference paperpeer-review

  5. Published

    Courtesy Stigma Management: Social Identity Work among China’s ‘Leftover Women’

    Liu, C-L. & Kozinets, R., 31/08/2022, In: Journal of Consumer Research. 49, 2, p. 312–335 24 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  6. Published

    The even darker side of gift-giving: Understanding sustained exploitation in family consumption system

    Liu, C-L., 31/12/2023, In: Marketing Theory. 23, 4, p. 709-723

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  7. E-pub ahead of print

    Gift Giving in Enduring Dyadic Relationships: The Micropolitics of Mother-Daughter Gift Exchange

    Liu, C-L., Kozinets, R., Patterson, A. & Zhao, X., 9/01/2024, (E-pub ahead of print) In: Journal of Consumer Research.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  8. Published

    How anticipated regret influences the effect of economic animosity on consumers' reactions towards a foreign product

    Khan, H., Daryanto, A. & Liu, C-L., 1/04/2019, In: International Business Review. 28, 2, p. 405-414 10 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  9. Forthcoming

    Older first-time mothers’ identity reconstruction: How felt tensions among the past, present, and future selves motivate consumption pursuits?

    Karanika, K., Liu, C-L. & Hogg, M., 1/03/2023, (Accepted/In press).

    Research output: Contribution to conference - Without ISBN/ISSN Conference paperpeer-review

  10. Published

    Avatars, Consumers and Possession in Online Gaming

    Hu, F., Zhao, X. & Liu, C-L., 12/10/2018.

    Research output: Contribution to conference - Without ISBN/ISSN Posterpeer-review

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