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Research

Dr Louise Hassan

Formerly at Lancaster University

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  1. 2009
  2. Published

    Demarketing tobacco through governmental policies - the 4 Ps revisited.

    Shiu, E., Hassan, L. M. & Walsh, G., 2009, In: Journal of Business Research. 62, 2, p. 269-278 10 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. Published

    HELP - for a life without tobacco: a case study on demarketing across two levels.

    Hassan, L. M., Shiu, E., Walsh, G. & Hastings, G., 2009, In: Marketing Intelligence and Planning. 27, 4, p. 486-502 17 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. Published

    The impact of smoke-free legislation in Scotland: results from the Scottish ITC Scotland/UK longitudinal surveys.

    Hyland, A., Hassan, L. M., Higbee, C., Boudreau, C., Fong, G. T., Borland, R., Cummings, K. M., Yan, M., Thompson, M. & Hastings, G., 2009, In: European Journal of Public Health. 19, p. 198-205 8 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. 2010
  6. Published

    Modelling the factors affecting rural consumers' purchase of organic and free-range produce.

    Michaelidou, N. & Hassan, L. M., 2010, In: Food Policy. 35, 2, p. 130-139 10 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  7. Published

    Segmentation in social marketing: insights from the EU's antismoking campaign.

    Walsh, G., Hassan, L. M., Shiu, E., Andrews, C. & Hastings, G., 2010, In: European Journal of Marketing. 44, 7/8, p. 1140-1165 26 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  8. Published

    Self-concept, emotions and consumer coping: smoking across Europe.

    Hamilton, K. & Hassan, L. M., 2010, In: European Journal of Marketing. 44, 7/8, p. 1101-1121 21 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  9. Published

    The association of normative perceptions with adolescent smoking intentions.

    Brown, A. K., Moodie, C., MacKintosh, A. M., Hastings, G., Hassan, L. M. & Thrasher, J., 2010, In: Journal of Adolescence. 33, 5, p. 603-614 12 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  10. Published

    The influence of nutrition information on choice: the roles of temptation, conflict and self control

    Hassan, L. M., Shiu, E. & Michaelidou, N., 2010, In: Journal of Consumer Affairs. 44, 3, p. 499-515 17 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  11. 2011
  12. Published

    A multi-country assessment of the long-term orientation and scale

    Hassan, L. M., Shiu, E. & Walsh, G., 2011, In: International Marketing Review. 28, 1, p. 81-101 21 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  13. Published

    Consumer uncertainty: revisited

    Shiu, E., Walsh, G., Hassan, L. M. & Shaw, D., 2011, In: Psychology and Marketing. 28, 6, p. 584-607 24 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

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