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Research

Professor Stefano Puntoni

Formerly at Lancaster University

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  1. 2007
  2. Published

    Social context and advertising memory

    Puntoni, S. & Tavassoli, N., 05/2007, In: Journal of Marketing Research. 44, 2, p. 284-296 12 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. 2009
  4. Published

    Bilingualism and the emotional intensity of advertising language

    Puntoni, S., De Langhe, B. & Van Osselaer, SM. J., 04/2009, In: Journal of Consumer Research. 35, 6, p. 1012-1025 14 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. 2010
  6. Published

    Categorization by groups and individuals

    Hamilton, R. W., Puntoni, S. & Tavassoli, N. T., 1/05/2010, In: Organizational Behavior and Human Decision Processes. 112, 1, p. 70-81 12 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  7. 2011
  8. Published

    Two birds and one stone

    Puntoni, S., Vanhamme, J. & Visscher, R., 04/2011, In: Journal of Advertising. 40, 1, p. 25-42 18 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  9. Published

    The anchor contraction effect in international marketing research

    De Langhe, B., Puntoni, S., Fernandes, D. & Van Osselaer, S. M. J., 1/04/2011, In: Journal of Marketing Research. 48, 2, p. 366-380 15 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  10. Published

    Gender identity salience and perceived vulnerability to breast cancer

    Puntoni, S., Sweldens, S. & Tavassoli, N., 06/2011, In: Journal of Marketing Research. 48, 3, p. 413-424 12 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  11. 2012
  12. Published

    Identity-based consumer behavior

    Reed, A., Forehand, M. R., Puntoni, S. & Warlop, L., 12/2012, In: International Journal of Research in Marketing. 29, 4, p. 310-321 12 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  13. 2013
  14. Published

    The impact of cultural symbols and spokesperson identity on attitudes and intentions

    Anne-Sophie, L., Puntoni, S., Reed, II, A. & Veerlegh, P., 12/2013, In: International Journal of Research in Marketing. 30, 4, p. 426-428 3 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  15. 2014
  16. Published

    Fooled by heteroscedastic randomness: local consistency breeds extremity in price-based quality inferences

    De Langhe, B., van Osselaer, S., Puntoni, S. & McGill, A., 2014, In: Journal of Consumer Research. 41, 4, p. 978-994 16 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  17. Published

    Choice and self: how synchronic and diachronic identity shape choices and decision making

    Urminsky, O., Bartels, D., Giuliano, P., Newman, G., Puntoni, S. & Rips, L., 14/06/2014, In: Marketing Letters. 25, 3, p. 281-291 10 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  18. Published

    The bias in the bias: comparative optimism as a function of event social undesirability

    Sweldens, S., Puntoni, S., Paolacci, G. & Vissers, M., 07/2014, In: Organizational Behavior and Human Decision Processes. 124, 2, p. 229-244 6 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  19. 2015
  20. Published

    Advertising-induced embarrassment

    Puntoni, S., de Hooge, I. & Verbeke, W., 2015, In: Journal of Advertising. 44, 1, p. 71-79 9 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  21. Published

    Bang for the buck: gain-loss ratio as a driver of judgment and choice

    De Langhe, B. & Puntoni, S., 05/2015, In: Management Science. 61, 5, p. 1137-1163 27 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  22. 2016
  23. Published

    Customer empowerment in the digital age

    Acar, O. A. & Puntoni, S., 1/03/2016, In: Journal of Advertising Research. 56, 1, p. 4-8 5 p.

    Research output: Contribution to Journal/Magazine › Comment/debate › peer-review

  24. Published

    Productivity Metrics and Consumers’ Misunderstanding of Time Savings

    De Langhe, B. & Puntoni, S., 1/06/2016, In: Journal of Marketing Research. 53, 3, p. 396-406 11 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  25. Published

    When and why we forget to buy

    Fernandes, D., Puntoni, S., van Osselaer, S. M. J. & Cowley, E., 07/2016, In: Journal of Consumer Psychology. 36, 3, p. 363-380 18 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  26. 2017
  27. Published

    Methodological Issues in Cross-Linguistic and Multilingual Advertising Research

    Weijters, B., Puntoni, S. & Baumgartner, H., 25/01/2017, In: Journal of Advertising. 46, 1, p. 115-128 14 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  28. Linear thinking in a nonlinear world

    de Langhe, B., Puntoni, S. & Larrick, R., 1/05/2017, In: Harvard Business Review. 2017, May-June, p. 11 1 p.

    Research output: Contribution to Journal/Magazine › Comment/debate › peer-review

  29. 2018
  30. Published

    Man versus machine: Resisting automation in identity-based consumer behavior

    Leung, E., Paolacci, G. & Puntoni, S., 1/12/2018, In: Journal of Marketing Research. 55, 6, p. 818-831 14 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  31. 2019
  32. Published

    How technology shapes identity-based consumer behavior

    Leung, E., Paolacci, G. & Puntoni, S., 1/01/2019, Handbook of Research on Identity Theory in Marketing. Reed, A. & Forehand, M. (eds.). Cheltenham: Edward Elgar Publishing Ltd., p. 240-254 15 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  33. Published

    Psychological reactions to human versus robotic job replacement

    Granulo, A., Fuchs, C. & Puntoni, S., 1/10/2019, In: Nature Human Behaviour. 3, p. 1062-1069 8 p.

    Research output: Contribution to Journal/Magazine › Letter › peer-review

  34. 2021
  35. Published

    Consumers and Artificial Intelligence: An Experiential Perspective

    Puntoni, S., Reczek, R. W., Giesler, M. & Botti, S., 1/01/2021, In: Journal of Marketing. 85, 1, p. 131-151 21 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  36. Published

    Preference for Human (vs. Robotic) Labor is Stronger in Symbolic Consumption Contexts

    Granulo, A., Fuchs, C. & Puntoni, S., 15/02/2021, In: Journal of Consumer Psychology. 31, 1, p. 72-80 9 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  37. Published

    What Leaders Get Wrong About Data-Driven Decisions

    De Langhe, B. & Puntoni, S., 9/03/2021, In: MIT Sloan Management Review. 62, 3, p. 10-12 3 p., 62321.

    Research output: Contribution to Journal/Magazine › Journal article

  38. Published

    Language and Consumer Dishonesty: A Self-Diagnosticity Theory

    Gai, P. J. & Puntoni, S., 31/08/2021, In: Journal of Consumer Research. 48, 2, 19 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

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