This article discusses some of the notable trends in family business research. The critical role of context in building usable knowledge on family enterprises is highlighted. The Asia Pacific region offers a plethora of unique opportunities to build such knowledge as illustrated by some articles in this Special Issue. Families and their enterprises are integral to all Asia Pacific countries. However, the heterogeneity of institutional development and conditions in which these enterprises must operate offer unique research opportunities for scholars to build deeper understanding of family enterprises and contribute to the global knowledge in this important field of study.