Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review
| Publication date | 2011 |
|---|---|
| <mark>Original language</mark> | English |
| Event | Academy of Marketing Science (AMS) World Marketing Congress (WMC) - Reims, France Duration: 19/07/2011 → 23/07/2011 |
| Conference | Academy of Marketing Science (AMS) World Marketing Congress (WMC) |
|---|---|
| Country/Territory | France |
| City | Reims |
| Period | 19/07/11 → 23/07/11 |