Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter
Translated title of the contribution | The discourse analytical method |
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Publication date | 2009 |
Host publication | Qualitative Market Research: Theories, methods, analyses |
Editors | Renate Buber, Hartmut Holzmueller |
Place of Publication | Wiesbaden |
Publisher | Gabler |
Pages | 349-358 |
Number of pages | 10 |
Edition | 2nd |
ISBN (print) | 978-3-8349-0976-3 |
<mark>Original language</mark> | German |