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Networked business model development for emerging technology-based services

Research output: Contribution to Journal/MagazineJournal articlepeer-review

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<mark>Journal publication date</mark>07/2013
<mark>Journal</mark>Industrial Marketing Management
Issue number5
Volume42
Number of pages10
Pages (from-to)773-782
Publication StatusPublished
Early online date2/06/13
<mark>Original language</mark>English

Abstract

This study examines the development of a networked business model for emerging technology-based services. Few studies explore the development and use of business models, and research on networked business models is particularly scarce. With observation and interview data from a network pilot of technology-based services the study presents the concept of a networked business model as a dynamic device in planning an emerging business in a net of actors. The findings identify phases of business net evolution when business opportunities are identified, created, and potentially exploited and recognize the role of entrepreneurial actors in the development.