Directory Home
Researchers
Departments
Publications
Projects
Activities
Datasets
Home
>
Research
>
Publications & Outputs
>
Retailer marketing information strategies
Research
Research at Lancaster
Researchers
Departments & Centres
Publications & Outputs
Projects
Activities
Datasets
Marketing
View graph of relations
Retailer marketing information strategies
Research output
:
Contribution to Journal/Magazine
›
Journal article
›
peer-review
Published
Overview
Cite this
N Piercy
N S Alexander
Close
More...
<mark>Journal publication date</mark>
1988
<mark>Journal</mark>
Journal of the Market Research Society
Issue number
1
Volume
30
Number of pages
7
Pages (from-to)
87-93
Publication Status
Published
<mark>Original language</mark>
English