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Anticipatory ethnography: design fiction as an input to design ethnography

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

Publication date7/09/2014
Host publication2014 Ethnographic Praxis in Industry Conference Proceedings
PublisherAmerican Anthropological Association
Number of pages17
<mark>Original language</mark>English


Here we consider design ethnography, and design fiction. We cast these two approaches, and the design endeavor itself, as forward-looking processes. Exploring the means by which design ethnography and design fiction derive their value reveals the potential for a mutually beneficial symbiosis. Our thesis argues that design ethnography can provide design fiction with the methods required to operationalize the practice in industry contexts. Meanwhile design fiction can provide design ethnographers a novel way of extending the temporal scope of the practice, thus deriving actionable insights that are applicable further into the future. “While we are more than ever aware of both the promise and the threat of
technological advance, we still lack the intellectual means and political tools for
managing progress.” Andrew Feenberg