Accepted author manuscript, 190 KB, PDF document
Available under license: CC BY-NC: Creative Commons Attribution-NonCommercial 4.0 International License
Final published version
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review
Publication date | 20/07/2016 |
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Host publication | 2016 Global Marketing Conference |
Publisher | Global Alliance of Marketing & Management Associations |
Pages | 522-527 |
Number of pages | 6 |
<mark>Original language</mark> | English |
Event | 2016 Global Marketing Conference at Hong Kong - Conrad Hong Kong, Hong Kong, Hong Kong Duration: 21/07/2016 → 24/07/2016 http://gammaconference.org/2016/ |
Conference | 2016 Global Marketing Conference at Hong Kong |
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Country/Territory | Hong Kong |
City | Hong Kong |
Period | 21/07/16 → 24/07/16 |
Internet address |
Name | 2016 Global Marketing Conference at Hong Kong |
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ISSN (Print) | 1976-8699 |
Conference | 2016 Global Marketing Conference at Hong Kong |
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Country/Territory | Hong Kong |
City | Hong Kong |
Period | 21/07/16 → 24/07/16 |
Internet address |