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Branded meat labels: can personality assessment improve livestock producer-groups' understanding of consumer purchase behaviour

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Publication date2005
Host publicationAnnual Meeting of the Association for the Study of Food and Society (ASFS) and the Agriculture, Food, and Human Values Society (AFHVS) (Portland) - 2005
Place of PublicationN/A
Publisherunknown
<mark>Original language</mark>English