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  1. Published

    Informing a new business-to-business relationship: corporate identity and the emergence of a relationship identity

    Simoes, C. & Mason, K., 2012, In: European Journal of Marketing. 46, 5, p. 684-711 27 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  2. Published

    Investigating the drivers of consumer intention to buy manufacturer brands

    Walsh, G., Shiu, E. & Hassan, L., 2012, In: Journal of Product and Brand Management. 21, 5, p. 328-340 13 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  3. Published

    Multicultural Perspectives in Customer Behaviour

    Piacentini, M. (ed.) & Cui, C. (ed.), 2012, London: Routledge. 184 p. (Key Issues in Marketing Management)

    Research output: Book/Report/ProceedingsAnthology

  4. Published

    Shared learning in supply networks: evidence from an emerging market supply network

    Mason, K., Oshri, I. & Leek, S., 2012, In: European Journal of Marketing. 46, 11-12, p. 1743-1762 20 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  5. Published

    Temporality in business networks: The role of narratives and management technologies

    Araujo, L. & Easton, G., 2012, In: Industrial Marketing Management. 41, 2, p. 312-318

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  6. Published

    Trajectories across the lifespan of possession-self relationships

    Karanika, K. & Hogg, M., 2012, In: Journal of Business Research. 66, 7, p. 910-916

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  7. Published

    Using qualitative methodologies to understand behaviour change

    Logie-MacIver, L., Piacentini, M. & Eadie, D., 2012, In: Qualitative Market Research: An International Journal. 15, 1, p. 70-86 16 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  8. Published

    Fashion Businesses and their Responsibilities: A Harm Chain Approach

    Moraes, C., McEachern, M. & Carrigan, M., 2/11/2011. 0 p.

    Research output: Contribution to conference - Without ISBN/ISSN Conference paper

  9. Published

    Visualising the Role of the Public Urban Park: Consumer Perspectives: Abstract plus short film

    McEachern, M. & Cheetham, FC., 13/09/2011. 0 p.

    Research output: Contribution to conference - Without ISBN/ISSN Abstractpeer-review

  10. Published

    The sites and practices of business models

    Mason, K. & Spring, M., 08/2011, In: Industrial Marketing Management. 40, 6, p. 1032-1041 10 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

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