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Consumer decision making in online and offline environments

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

Published
Publication date2013
Host publicationThe Routledge companion to digital consumption
EditorsRussell Belk, Rosa Llamas
Place of PublicationLondon
PublisherRoutledge
Pages235-248
Number of pages14
ISBN (Print)9780415679923
Original languageEnglish