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COO effect on elite consumers’ perception of luxury and functional products from eleven countries in the emerging market of Pakistan

Research output: Contribution to conference - Without ISBN/ISSN › Conference paper

Published
Publication date2006
<mark>Original language</mark>English
EventAMS/KAMS Cultural Perspectives in Marketing Conference - Seoul, Korea, Republic of
Duration: 1/07/2006 → …

Conference

ConferenceAMS/KAMS Cultural Perspectives in Marketing Conference
Country/TerritoryKorea, Republic of
CitySeoul
Period1/07/06 → …