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Customer enquiry management and product customization: An empirical multi-case study analysis in the European capital goods sector

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

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Customer enquiry management and product customization: An empirical multi-case study analysis in the European capital goods sector. / Zorzini, M; Hendry, L; Stevenson, M.
14th European Operations Management Association (EurOMA) Conference (Ankara) - 2007. N/A: unknown, 2007.

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

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Zorzini M, Hendry L, Stevenson M. Customer enquiry management and product customization: An empirical multi-case study analysis in the European capital goods sector. In 14th European Operations Management Association (EurOMA) Conference (Ankara) - 2007. N/A: unknown. 2007

Author

Bibtex

@inproceedings{5941445b5f9e4dacabfc373133caf873,
title = "Customer enquiry management and product customization: An empirical multi-case study analysis in the European capital goods sector",
author = "M Zorzini and L Hendry and M Stevenson",
year = "2007",
language = "English",
booktitle = "14th European Operations Management Association (EurOMA) Conference (Ankara) - 2007",
publisher = "unknown",

}

RIS

TY - GEN

T1 - Customer enquiry management and product customization: An empirical multi-case study analysis in the European capital goods sector

AU - Zorzini, M

AU - Hendry, L

AU - Stevenson, M

PY - 2007

Y1 - 2007

M3 - Conference contribution/Paper

BT - 14th European Operations Management Association (EurOMA) Conference (Ankara) - 2007

PB - unknown

CY - N/A

ER -