We have over 12,000 students, from over 100 countries, within one of the safest campuses in the UK


93% of Lancaster students go into work or further study within six months of graduating

Home > Research > Publications & Outputs > Defining brand values through sponsorship
View graph of relations

« Back

Defining brand values through sponsorship

Research output: Contribution in Book/Report/ProceedingsConference contribution


Publication date2007
Host publication11th Annual International Conference on Sport and Entertainment Business (Columbia) - 2007
Place of publicationN/A
Original languageEnglish