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Design and behavioural change

Research output: Contribution to journalJournal article


Journal publication date2010
JournalJournal of Design and Management
Number of pages8
Original languageEnglish


This article proposes that industrial designers should engage in design for behavioral change to encourage positive actions that contribute to a sustainable
society. The article contains three sections: First, it outlines why it is critical for design to explore its potential to contribute to behavioral change; second, it presents a process for guiding designers to design for behavioral change; and third, it suggests how this type of design may provide viable future vocations for designers. While the article originated from a four-year action research study in teaching Design
for Sustainability (DfS), the process also applies to the broader design community.