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Image schemata in animated metaphors for insight problem solving

Research output: Contribution in Book/Report/ProceedingsConference contribution


Publication date2011
Host publicationC&C '11 Proceedings of the 8th ACM conference on Creativity and cognition
EditorsAshok K. Goel, Fox Harrell, Brian Magerko, Yukari Nagai, Jane Prophet
Place of publicationNew York
PublisherACM Press
Number of pages2
ISBN (Print)9781450308205
Original languageEnglish


While most of the work on metaphors has focused on conceptual ones, less attention has been paid to the visual metaphors for insight problems. This paper investigates the role of dynamism and realism in visual metaphors for cueing the insight problem solving process. To match the visual-kinesthetic feature of the eight-coin insight problem, the developed metaphors represented the insight cues, both kinetically and kinesthetically. An experimental study showed the superiority of metaphors as realistic and continuous animations over schematic and discrete animations.