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Institutional rankings, marketing, and the needs of intending students

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

Published

Standard

Institutional rankings, marketing, and the needs of intending students. / Longden, Bernard ; Yorke, Mantz.

University rankings, diversity, and the new landscape of higher education. ed. / Barbara Kehm; Bjørn Stensaker. Rotterdam : Sense Publishers, 2009. p. 47-64 (Global perspectives on higher education ; Vol. 18).

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

Harvard

Longden, B & Yorke, M 2009, Institutional rankings, marketing, and the needs of intending students. in B Kehm & B Stensaker (eds), University rankings, diversity, and the new landscape of higher education. Global perspectives on higher education , vol. 18, Sense Publishers, Rotterdam, pp. 47-64.

APA

Longden, B., & Yorke, M. (2009). Institutional rankings, marketing, and the needs of intending students. In B. Kehm, & B. Stensaker (Eds.), University rankings, diversity, and the new landscape of higher education (pp. 47-64). (Global perspectives on higher education ; Vol. 18). Sense Publishers.

Vancouver

Longden B, Yorke M. Institutional rankings, marketing, and the needs of intending students. In Kehm B, Stensaker B, editors, University rankings, diversity, and the new landscape of higher education. Rotterdam: Sense Publishers. 2009. p. 47-64. (Global perspectives on higher education ).

Author

Longden, Bernard ; Yorke, Mantz. / Institutional rankings, marketing, and the needs of intending students. University rankings, diversity, and the new landscape of higher education. editor / Barbara Kehm ; Bjørn Stensaker. Rotterdam : Sense Publishers, 2009. pp. 47-64 (Global perspectives on higher education ).

Bibtex

@inbook{4088b4c3b1f84af790f2da1e00e2ff56,
title = "Institutional rankings, marketing, and the needs of intending students",
author = "Bernard Longden and Mantz Yorke",
year = "2009",
language = "English",
isbn = "9789087908140 ",
series = "Global perspectives on higher education ",
publisher = "Sense Publishers",
pages = "47--64",
editor = "Kehm, {Barbara } and Stensaker, {Bj{\o}rn }",
booktitle = "University rankings, diversity, and the new landscape of higher education",

}

RIS

TY - CHAP

T1 - Institutional rankings, marketing, and the needs of intending students

AU - Longden, Bernard

AU - Yorke, Mantz

PY - 2009

Y1 - 2009

M3 - Chapter

SN - 9789087908140

T3 - Global perspectives on higher education

SP - 47

EP - 64

BT - University rankings, diversity, and the new landscape of higher education

A2 - Kehm, Barbara

A2 - Stensaker, Bjørn

PB - Sense Publishers

CY - Rotterdam

ER -