Drawing inspiration from the work of Deborah Lupton, Inger Mewburn and Pat Thomson, The Digital Academic: Critical Perspectives on Digital Technologies in Higher Education (2017), this paper looks at the digital self of contemporary academics. Using digital platforms such as Academia.edu, Linkedin, Googlescholar, digital academics can increase their daily interactions and the impact of their research. More than being interaction tools, these tools transform the academics into digital individuals whose performance is constantly monitored until they find themselves prisoner of a growing «dataveillance» (Lupton, Mewburn and Thomson, 2017). In this context, the question concerns not only the impact of digital technologies on the quality of contemporary research, but also the impact of digital surveillance on the living and working conditions of contemporary academics, at a time where the tensions, conflicts and malaise that inhabit the neoliberal university have become ever more manifest.