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Making Sense of Consuming Less in a Culture of Excessive Alcohol Consumption: An Exploratory Study of the Neutralisation and Affirmation Techniques Used by British Students

Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

Published

Standard

Making Sense of Consuming Less in a Culture of Excessive Alcohol Consumption: An Exploratory Study of the Neutralisation and Affirmation Techniques Used by British Students. / Chatzidakis, Andreas; Piacentini, Maria; Banister, Emma.
2010. Paper presented at Australian and New Zealand Marketing Academy Conference, New Zealand.

Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review

Harvard

Chatzidakis, A, Piacentini, M & Banister, E 2010, 'Making Sense of Consuming Less in a Culture of Excessive Alcohol Consumption: An Exploratory Study of the Neutralisation and Affirmation Techniques Used by British Students', Paper presented at Australian and New Zealand Marketing Academy Conference, New Zealand, 29/11/10.

APA

Chatzidakis, A., Piacentini, M., & Banister, E. (2010). Making Sense of Consuming Less in a Culture of Excessive Alcohol Consumption: An Exploratory Study of the Neutralisation and Affirmation Techniques Used by British Students. Paper presented at Australian and New Zealand Marketing Academy Conference, New Zealand.

Vancouver

Chatzidakis A, Piacentini M, Banister E. Making Sense of Consuming Less in a Culture of Excessive Alcohol Consumption: An Exploratory Study of the Neutralisation and Affirmation Techniques Used by British Students. 2010. Paper presented at Australian and New Zealand Marketing Academy Conference, New Zealand.

Author

Chatzidakis, Andreas ; Piacentini, Maria ; Banister, Emma. / Making Sense of Consuming Less in a Culture of Excessive Alcohol Consumption: An Exploratory Study of the Neutralisation and Affirmation Techniques Used by British Students. Paper presented at Australian and New Zealand Marketing Academy Conference, New Zealand.

Bibtex

@conference{c367fb455dc74bab81a6d207f7fdc3a5,
title = "Making Sense of Consuming Less in a Culture of Excessive Alcohol Consumption: An Exploratory Study of the Neutralisation and Affirmation Techniques Used by British Students",
author = "Andreas Chatzidakis and Maria Piacentini and Emma Banister",
year = "2010",
language = "English",
note = "Australian and New Zealand Marketing Academy Conference ; Conference date: 29-11-2010",

}

RIS

TY - CONF

T1 - Making Sense of Consuming Less in a Culture of Excessive Alcohol Consumption: An Exploratory Study of the Neutralisation and Affirmation Techniques Used by British Students

AU - Chatzidakis, Andreas

AU - Piacentini, Maria

AU - Banister, Emma

PY - 2010

Y1 - 2010

M3 - Conference paper

T2 - Australian and New Zealand Marketing Academy Conference

Y2 - 29 November 2010

ER -