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Market orientation and vertical de-integration - the implications of network partnerships

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

Published
Publication date1998
Host publicationAcademy of Marketing Annual Conference (Sheffield University) - 1998
Place of PublicationN/A
Publisherunknown
Pages632-633
Number of pages2
<mark>Original language</mark>English