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Online and offline purchasing strategies: a preliminary investigation and conceptualization of approach-avoidance conflicts in shopping behavior

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

Published
Publication date2007
Host publicationBrick and Mortar Shopping in the 21st Century
Place of PublicationLondon and New York
PublisherRoutledge
Pages53-83
Number of pages31
<mark>Original language</mark>English