'Reading' advertising and 'writing' identity

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Research output: Contribution to Journal/Magazine › Journal article › peer-review

Published

<mark>Journal publication date</mark>	1999
<mark>Journal</mark>	Advances in Consumer Research
Issue number	1
Volume	26
Number of pages	6
Pages (from-to)	439-444
Publication Status	Published
<mark>Original language</mark>	English

Research