Home > Research > Publications & Outputs > Sustainability ante‐narratives in media organis...
View graph of relations

Sustainability ante‐narratives in media organisations: A storytelling approach to prospective sensemaking and the narrative evolution of sustainability

Research output: Contribution to conference - Without ISBN/ISSN Conference paper

Published

Standard

Sustainability ante‐narratives in media organisations : A storytelling approach to prospective sensemaking and the narrative evolution of sustainability. / Reece, Gareth; Blair, Gordon; Chiasson, Mike.

2014. Paper presented at European Group of Organization Studies, 30th EGOS Colloquium, Rotterdam, United Kingdom.

Research output: Contribution to conference - Without ISBN/ISSN Conference paper

Harvard

Reece, G, Blair, G & Chiasson, M 2014, 'Sustainability ante‐narratives in media organisations: A storytelling approach to prospective sensemaking and the narrative evolution of sustainability', Paper presented at European Group of Organization Studies, 30th EGOS Colloquium, Rotterdam, United Kingdom, 2/07/14 - 5/07/14.

APA

Vancouver

Author

Bibtex

@conference{f9e5c3efa0f540739c45a8ccb4b45153,
title = "Sustainability ante‐narratives in media organisations: A storytelling approach to prospective sensemaking and the narrative evolution of sustainability",
abstract = "{\textquoteleft}When the winds of change blow, some people build walls and others build windmills{\textquoteright}‐ Chinese proverb.A lot of research is directed at the current paradigm of sustainability, but this research is interested in what sustainability could become… sustainability ante‐narratives. By studying the phenomena sustainability within media organisations this research applies ante‐narrative to realise sensemaking of sustainability, and how this ambiguous concept manifests itself now but more predominantly in the future of media organisations. It is with this in mind that we incorporate a storytelling methodology to research prospective sustainability though a case study at the British Broadcasting Corporation (BBC). This paper examines primarily sustainability interviews, corporate responsibility reports, and sustainability reports to understand how organisational actors are responding to sustainability, and how the story and narrative are shifting perspectives to reveal potential sustainability evolution. The paper also evaluates though reflection the viability of this novel method as a tool to examine future sustainability.",
author = "Gareth Reece and Gordon Blair and Mike Chiasson",
year = "2014",
month = jul
day = "4",
language = "English",
note = "European Group of Organization Studies, 30th EGOS Colloquium ; Conference date: 02-07-2014 Through 05-07-2014",

}

RIS

TY - CONF

T1 - Sustainability ante‐narratives in media organisations

T2 - European Group of Organization Studies, 30th EGOS Colloquium

AU - Reece, Gareth

AU - Blair, Gordon

AU - Chiasson, Mike

PY - 2014/7/4

Y1 - 2014/7/4

N2 - ‘When the winds of change blow, some people build walls and others build windmills’‐ Chinese proverb.A lot of research is directed at the current paradigm of sustainability, but this research is interested in what sustainability could become… sustainability ante‐narratives. By studying the phenomena sustainability within media organisations this research applies ante‐narrative to realise sensemaking of sustainability, and how this ambiguous concept manifests itself now but more predominantly in the future of media organisations. It is with this in mind that we incorporate a storytelling methodology to research prospective sustainability though a case study at the British Broadcasting Corporation (BBC). This paper examines primarily sustainability interviews, corporate responsibility reports, and sustainability reports to understand how organisational actors are responding to sustainability, and how the story and narrative are shifting perspectives to reveal potential sustainability evolution. The paper also evaluates though reflection the viability of this novel method as a tool to examine future sustainability.

AB - ‘When the winds of change blow, some people build walls and others build windmills’‐ Chinese proverb.A lot of research is directed at the current paradigm of sustainability, but this research is interested in what sustainability could become… sustainability ante‐narratives. By studying the phenomena sustainability within media organisations this research applies ante‐narrative to realise sensemaking of sustainability, and how this ambiguous concept manifests itself now but more predominantly in the future of media organisations. It is with this in mind that we incorporate a storytelling methodology to research prospective sustainability though a case study at the British Broadcasting Corporation (BBC). This paper examines primarily sustainability interviews, corporate responsibility reports, and sustainability reports to understand how organisational actors are responding to sustainability, and how the story and narrative are shifting perspectives to reveal potential sustainability evolution. The paper also evaluates though reflection the viability of this novel method as a tool to examine future sustainability.

M3 - Conference paper

Y2 - 2 July 2014 through 5 July 2014

ER -