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The Commodity of Trade in Contemporary Design

Research output: Contribution to journalJournal article

Published
<mark>Journal publication date</mark>6/09/2017
<mark>Journal</mark>The Design Journal
Issue numberSuppl. 1
Volume20
Number of pages23
Pages (from-to)S647-S668
Publication statusPublished
Original languageEnglish

Abstract

The recent growth of festivals, media, and events associated the design
industry has had a major impact on the way we conceive, produce, distribute and
consume design. This is reflected in the way designers now work, which includes
preparing photo-shoots, organizing exhibitions, and creating and disseminating
press release materials. Similarly, the network of actors involved has changed, as
has the trade of expertise and services they offer. Typically, this includes
photographers, commissioning agents, curators, patrons, journalists, and PR
personnel amongst others. This research expands the notion of conventional design
processes, highlighting the key roles that media and event organizers now play in
contemporary design. This research provides significant insights on the nature of a
designer’s media profile within the contemporary design industry. In so doing, the
authors have developed two tools for analyzing contemporary design processes and
the trade occurring in commissioned design projects that will be presented in the
paper.