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TriggerTV: exploiting social user journeys within an interactive tv system

Research output: Contribution in Book/Report/ProceedingsPaper

Published

Publication date2010
Host publicationProceedings of the 20th international workshop on Network and operating systems support for digital audio and video: NOSSDAV '10
Place of publicationNew York
PublisherACM
Pages51-56
Number of pages6
ISBN (Print)978-1-4503-0043-8
Original languageEnglish

Conference

Conference20th ACM Workshop on Network and Operating System Support for Digital Audio and Video
CityAmsterdam
Period2/06/104/06/10

Conference

Conference20th ACM Workshop on Network and Operating System Support for Digital Audio and Video
CityAmsterdam
Period2/06/104/06/10

Abstract

In this paper we describe our experiences of developing and monitoring an Internet Television (IPTV) service in order to determine to what extent the system can provide useful hints (or triggers) that are exploitable by Content Distribution Networks (CDNs). Uniquely, our system integrates with social networking services and builds on the social graph to help form an understanding of user behaviour and potentially socially-motivated trends. By combining these attributes we are able to represent a social user journey for each user of the system which we seek to exploit for identifying potential trigger conditions. The paper concludes with an initial analysis of data collected during a five month trial of the service with staff and students of our University.