Research output: Contribution to Journal/Magazine › Journal article › peer-review
Research output: Contribution to Journal/Magazine › Journal article › peer-review
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TY - JOUR
T1 - Unrealistic scenarios, metaphorical blends and rhetorical strategies across genres.
AU - Semino, Elena
PY - 2010
Y1 - 2010
N2 - In this paper I discuss a form of metaphorical creativity that involves the introduction of ‘unrealistic’ scenarios for rhetorical purposes in expository and argumentative texts. I primarily account for the nature and function of this form of creativity in terms of Fauconnier and Turner’s (2002) notion of Blending, with some references to Conceptual Metaphor theory (Lakoff and Johnson 1980, 1999). I show that a proper account of the textual extracts I analyse needs to consider the role of genre in the construction and interpretation of texts, and allow for differences in meaning construction between writers and readers, and between different groups of readers.
AB - In this paper I discuss a form of metaphorical creativity that involves the introduction of ‘unrealistic’ scenarios for rhetorical purposes in expository and argumentative texts. I primarily account for the nature and function of this form of creativity in terms of Fauconnier and Turner’s (2002) notion of Blending, with some references to Conceptual Metaphor theory (Lakoff and Johnson 1980, 1999). I show that a proper account of the textual extracts I analyse needs to consider the role of genre in the construction and interpretation of texts, and allow for differences in meaning construction between writers and readers, and between different groups of readers.
U2 - 10.1075/etc.3.2.07sem
DO - 10.1075/etc.3.2.07sem
M3 - Journal article
VL - 3
SP - 250
EP - 274
JO - English Text Construction
JF - English Text Construction
SN - 1874-8767
IS - 2
ER -