Validity and the design of market segments

Home > Research > Publications & Outputs > Validity and the design of market segments

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Published

<mark>Journal publication date</mark>	2009
<mark>Journal</mark>	Journal of Marketing Management
Issue number	3/4
Volume	25
Number of pages	16
Pages (from-to)	341-356
Publication Status	Published
<mark>Original language</mark>	English

Research