Making Markets at the Bottom of the Pyramid

Project: Other

This project focuses on how people that live on or below the poverty line can be included in markets that help them prosper.

Status	Finished
Effective start/end date	1/03/12 → 1/03/14

British Academy of Management Conference 2015
Activity: Participating in or organising an event types › Participation in workshop, seminar, course

Designing better markets for people at the BoP
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter
The role of proximity in business model design: making business models work for those at the bottom of the pyramid
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Market making at the bottom-of-the-pyramid
Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review
Markets and marketing at the bottom of the pyramid
Research output: Contribution to Journal/Magazine › Editorial › peer-review

Research