Results for Communicational ambidexterity

Publications & Outputs

1. Communicational ambidexterity as a new capability to manage social media communication within organizations

   Huang, J., Baptista, J. & Newell, S., 30/06/2015, In: Journal of Strategic Information Systems. 24, 2, p. 49-64 16 p., 1463.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review