Results for Consumption communities

Publications & Outputs

1. Social media influencers & transgressive celebrity endorsement in consumption community contexts

   Cocker, H., Mardon, R. & Daunt, K., 31/07/2021, In: European Journal of Marketing. 55, 7, p. 1841-1872 32 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review

2. Paradox, tribalism and the transitional consumption experience: in light of post-postmodernism

   Skandalis, A., Byrom, J. & Banister, E., 11/07/2016, In: European Journal of Marketing. 50, 7-8, p. 1308-1325 18 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review