Results for Customer value orientation

Publications & Outputs

1. Japanese CEOs cross-cultural management of customer value orientation in India

   Ashta, A., Stokes, P. J., Smith, S. M. & Hughes, P., 6/09/2021, In: Management Decision. 59, 10, p. 2355-2368 14 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review