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What is cool? operationalizing the construct in an apparel context
Runyan, R.
,
Noh, M.
&
Mosier, J.
,
2013
,
In:
Journal of Fashion Marketing and Management.
17
,
3
,
p. 322-340
19 p.
Research output
:
Contribution to Journal/Magazine
›
Journal article
›
peer-review