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Publications & Outputs

  1. Generating orders and winning new business: how owners and managers of small businesses describe and approach their market development and marketing activities

    Atherton, A. & Sear, L., 1/11/2004, In: The International Journal of Entrepreneurship and Innovation. 5, 4, p. 255-265 11 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review