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Results for Semantic brand score

Publications & Outputs

  1. As long as you talk about me: The importance of family firm brands and the contingent role of family-firm identity

    Rovelli, P., Benedetti, C., Fronzetti Colladon, A. & De Massis, A., 28/02/2022, In: Journal of Business Research. 139, p. 692-700 9 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review