Results for Transformative Consumer Research

Publications & Outputs

1. The bigger society: considering lived consumption experiences in managing social change around obesity

   Cronin, J., McCarthy, M., Brennan, M. & McCarthy, S., 2014, In: European Journal of Marketing. 48, 9/10, p. 1558-1778 21 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review