Results for consumer experience

Publications & Outputs

1. Mapping the Extended Frontiers of Escapism: Binge-watching and Hyperdiegetic Exploration

   Jones, S., Cronin, J. M. & Piacentini, M. G., 2018, In: Journal of Marketing Management. 34, 5-6, p. 497-508 12 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review

2. Exploring consumer experiences as rites of passage

   Coman, A. & Sas, C., 1/06/2016, In: Bulletin of the Transilvania University of Brasov. 9, 58, p. 47-56 10 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review