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Professor Margaret Hogg

Emeritus

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  1. Published

    Female images in advertising: the implications of social comparison for marketing

    Hogg, M. K., Bruce, M. & Hough, K., 1999, In: International Journal of Advertising. 18, 4, p. 445-473 29 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  2. Published

    Anti-Constellations: exploring the impact of negation on consumption

    Hogg, M. K., 1998, In: Journal of Marketing Management. 14, 1-3, p. 133-158 26 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. Published

    Identity, self and consumption: a conceptual framework

    Hogg, M. K. & Michell, P. C. N., 1996, In: Journal of Marketing Management. 12, p. 629-644 16 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. Published

    Decisions past and decisions present: modelling broader patterns of consumer choice

    Hogg, M. K. & Michell, P. C. N., 1997, Advances in Consumer Research XXIV, Associatin for Consumer Research, Provo, Utah - 1997. N/A: unknown, p. 536-541 6 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  5. Published

    Shifting the discourse: feminist perspectives on consumer behaviour research

    Hogg, M. K., Bettany, S. & Long, G., 2000, Marketing and Feminism: Current Issues and Research. London and New York: Routledge, p. 112-128 17 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  6. Published

    Gender, identity and the consumption of advertising

    Hogg, M. K. & Garrow, J., 2003, In: Qualitative Market Research: An International Journal. 6, 3, p. 160-174 15 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  7. Published

    Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3)

    Hogg, M. K., 2005, London: Sage.

    Research output: Book/Report/Proceedings › Book

  8. Published

    Introduction and overview

    Hogg, M. K., 2005, Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3). London: Sage

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  9. Published

    Consumer Behavior II: The Meaning of Consumption (Three-Volume Set, Vol 4 - 6)

    Hogg, M. K., 2005, London: Sage.

    Research output: Book/Report/Proceedings › Book

  10. Published

    Introduction and overview

    Hogg, M. K., 2006, Consumer Behavior II: The Meaning of Consumption (Three-Volume Set, Vol 4 - 6). London: Sage

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

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