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Professor Rodney Runyan

Formerly at Lancaster University

  1. 2008
  2. Published

    The use of buying committees by Chinese retailers: the effects of environment and strategy upon structure

    Sternquist, B., Runyan, R. C. & Chen, Z., 03/2008, In: Journal of Retailing and Consumer Services. 15, 2, p. 93-103 11 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  3. Published

    A categorization of small retailer research streams: what does it portend for future research?

    Runyan, R. & Droge, C., 04/2008, In: Journal of Retailing. 84, 1, p. 77-94 18 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  4. Published

    Defining a forum for retailing scholars: academics' rankings of journals in the discipline

    Runyan, R., 09/2008, In: The International Review of Retail, Distribution and Consumer Research. 18, 4, p. 437-446 10 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  5. Published

    Entrepreneurial orientation versus small business orientation: what are their relationships to firm performance?

    Runyan, R., Droge, C. & Swinney, J., 10/2008, In: Journal of Small Business Management. 46, 4, p. 567-588 22 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  6. 2009
  7. Published

    A model of small retailer innovation proneness: early internet adoption as a measure of innovativeness

    Runyan, R., Huddleston, P. & Swinney, J. L., 2009, In: Business Quest. 14, 1, p. 1-26 26 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  8. Published

    Entrepreneurial orientation, small business orientation and performance: an empirical investigation of Chinese firms

    Ma, D., Dong, B., Ge, B. & Runyan, R., 2009, In: Management World. 9, p. 109-115 7 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  9. Published

    North American author and institution rankings in retailing scholarship: 1994-2008

    Hyun, J. & Runyan, R., 2009, Strategic challenges and opportunities in uncertain times: proceedings of the ninth triennial retailing conference. Evans, J. R. (ed.). Hempstead, NY, USA: Academy of Marketing Science, Vol. 12. p. 136-140 5 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  10. Published

    Sports celebrity endorsements and retailing: can athletes provide a competitive advantage?

    Lear, K. E., Runyan, R. & Whitaker, W. H., 04/2009, In: International Journal of Retail and Distribution Management. 37, 4, p. 308-321 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  11. Published

    Where’s the real craic? a resource-based view of authenticity in Irish pubs

    Runyan, R., 04/2009, In: Journal of Business and Retail Management Research. 3, 2, p. 46-54 9 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  12. Published

    Author and institution rankings in retail research: an analysis of the four retail journals from 1994–2008

    Runyan, R. C. & Hyun, J., 12/2009, In: The International Review of Retail, Distribution and Consumer Research. 19, 5, p. 571-586 16 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  13. 2010
  14. Published

    The use of sport celebrities in advertising: a replication and extension

    Ruihley, B. J., Runyan, R. & Lear, K. E., 09/2010, In: Sport Marketing Quarterly. 19, 3, p. 132-142 11 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  15. Published

    Channel relationship factors in cross-cultural contexts: antecedents of satisfaction in a retail setting

    Runyan, R. C., Sternquist, B. & Chung, J., 11/2010, In: Journal of Business Research. 63, 11, p. 1186-1195 10 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  16. Published

    Accurately assessing expectations most important to restaurant patrons: the creation of the DinEX scale

    Antun, J. M., Frash, R. E., Costen, W. & Runyan, R. C., 17/11/2010, In: Journal of Foodservice Business Research. 13, 4, p. 360-379 20 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  17. 2011
  18. Published

    A case study on the internationalization process of a ‘born-global’ fashion retailer

    Bhardwaj, V., Eickman, M. & Runyan, R. C., 2011, In: The International Review of Retail, Distribution and Consumer Research. 21, 3, p. 293-307 15 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  19. Published

    The moderating effect of family-ownership on firm performance: an examination of entrepreneurial orientation and social capital

    Campbell, J., Line, N. D., Runyan, R. & Swinney, J. L., 2011, In: Journal of Small Business Strategy. 21, 2

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  20. Published

    Brand, business mix, sense-of-place: do they matter downtown?

    Sneed, C. T., Runyan, R., Swinney, J. L. & Lim, H., 01/2011, In: Journal of Place Management and Development. 4, 2, p. 121-134 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  21. Published

    The effect of culture on the context of ad pictures and ad persuasion: the role of context-dependent and context-independent thinking

    Liang, B., Runyan, R. C. & Fu, W., 01/2011, In: International Marketing Review. 28, 4, p. 412-434 23 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  22. Published

    Where did all the benches go? the effects of mall kiosks on perceived retail crowding

    Kim, J. & Runyan, R., 01/2011, In: International Journal of Retail and Distribution Management. 39, 2, p. 130-143 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  23. Published

    The relationships of social capital to downtown and retailer performance: do tourist towns differ from nontourist towns?

    Droge, C., Huddleston, P. & Runyan, R. C., 10/2011, In: Tourism Analysis. 16, 5, p. 557-570 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  24. 2012
  25. Published

    Moving single-brand retail shoppers from in-store to online: is brand experience still important?

    Jones, R., Runyan, R. & Kim, Y., 2012, In: Journal of Marketing at Retail. 1, 2, p. 17-30 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  26. Published

    Where everybody knows your name: homophily in restaurant atmospherics

    Line, N. D., Runyan, R. C., Costen, W., Frash, R. & Antun, J. M., 01/2012, In: Journal of Hospitality Marketing and Management. 21, 1, p. 1-19 19 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  27. Published

    The mall as bazaar: how kiosks influence consumer shopping behaviour

    Runyan, R., Kim, J. & Baker, J., 02/2012, In: Journal of Marketing Management. 28, 1-2, p. 85-102 18 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  28. Published

    An exploration of rural community branding efforts from the perspective of community residents

    Swinney, J., Lang, C. & Runyan, R., 04/2012, In: International Journal of Rural Management. 8, 1-2, p. 35-47 13 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  29. Published

    Hospitality marketing research: recent trends and future directions

    Line, N. D. & Runyan, R. C., 06/2012, In: International Journal of Hospitality Management. 31, 2, p. 477-488 12 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  30. Published

    Entrepreneurial orientation in cross-cultural research: assessing measurement invariance in the construct

    Runyan, R. C., Ge, B., Dong, B. & Swinney, J. L., 07/2012, In: Entrepreneurship Theory and Practice. 36, 4, p. 819-836 18 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

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