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Professor Rodney Runyan

Formerly at Lancaster University

  1. Published

    A case study on the internationalization process of a ‘born-global’ fashion retailer

    Bhardwaj, V., Eickman, M. & Runyan, R. C., 2011, In: The International Review of Retail, Distribution and Consumer Research. 21, 3, p. 293-307 15 p.

    Research output: Contribution to journalJournal articlepeer-review

  2. Published

    A categorization of small retailer research streams: what does it portend for future research?

    Runyan, R. & Droge, C., 04/2008, In: Journal of Retailing. 84, 1, p. 77-94 18 p.

    Research output: Contribution to journalJournal articlepeer-review

  3. Published

    A model of small retailer innovation proneness: early internet adoption as a measure of innovativeness

    Runyan, R., Huddleston, P. & Swinney, J. L., 2009, In: Business Quest. 14, 1, p. 1-26 26 p.

    Research output: Contribution to journalJournal articlepeer-review

  4. Published

    Accurately assessing expectations most important to restaurant patrons: the creation of the DinEX scale

    Antun, J. M., Frash, R. E., Costen, W. & Runyan, R. C., 17/11/2010, In: Journal of Foodservice Business Research. 13, 4, p. 360-379 20 p.

    Research output: Contribution to journalJournal articlepeer-review

  5. Published

    An exploration of rural community branding efforts from the perspective of community residents

    Swinney, J., Lang, C. & Runyan, R., 04/2012, In: International Journal of Rural Management. 8, 1-2, p. 35-47 13 p.

    Research output: Contribution to journalJournal articlepeer-review

  6. Published

    Author and institution rankings in retail research: an analysis of the four retail journals from 1994–2008

    Runyan, R. C. & Hyun, J., 12/2009, In: The International Review of Retail, Distribution and Consumer Research. 19, 5, p. 571-586 16 p.

    Research output: Contribution to journalJournal articlepeer-review

  7. Published

    Brand experience and brand implications in a multi-channel setting

    Jones, R. P. & Runyan, R., 2013, In: The International Review of Retail, Distribution and Consumer Research. 23, 3, p. 265-290 26 p.

    Research output: Contribution to journalJournal articlepeer-review

  8. Published

    Brand, business mix, sense-of-place: do they matter downtown?

    Sneed, C. T., Runyan, R., Swinney, J. L. & Lim, H., 01/2011, In: Journal of Place Management and Development. 4, 2, p. 121-134 14 p.

    Research output: Contribution to journalJournal articlepeer-review

  9. Published

    Channel relationship factors in cross-cultural contexts: antecedents of satisfaction in a retail setting

    Runyan, R. C., Sternquist, B. & Chung, J., 11/2010, In: Journal of Business Research. 63, 11, p. 1186-1195 10 p.

    Research output: Contribution to journalJournal articlepeer-review

  10. Published

    Community stakeholders and the perception of tourism downtowns: an assessment of brand identity

    Line, N., Runyan, R., Swinney, J. L. & Sneed, C. T., 11/05/2016, In: Tourism Analysis. 21, 2-3, p. 159-172 14 p.

    Research output: Contribution to journalJournal articlepeer-review

  11. Published

    Defining a forum for retailing scholars: academics' rankings of journals in the discipline

    Runyan, R., 09/2008, In: The International Review of Retail, Distribution and Consumer Research. 18, 4, p. 437-446 10 p.

    Research output: Contribution to journalJournal articlepeer-review

  12. Published

    Destination marketing and the service-dominant logic: a resource-based operationalization of strategic marketing assets

    Line, N. & Runyan, R., 08/2014, In: Tourism Management. 43, p. 91-102 12 p.

    Research output: Contribution to journalJournal articlepeer-review

  13. Published

    Diversity and rigor trends in retailing research: assessment and guidelines

    Finnegan, C., Runyan, R., Gonzalez-Padron, T. & Hyun, J., 01/2016, In: International Journal of Management Reviews. 18, 1, p. 51-68 18 p.

    Research output: Contribution to journalJournal articlepeer-review

  14. Published

    Entrepreneurial orientation in cross-cultural research: assessing measurement invariance in the construct

    Runyan, R. C., Ge, B., Dong, B. & Swinney, J. L., 07/2012, In: Entrepreneurship Theory and Practice. 36, 4, p. 819-836 18 p.

    Research output: Contribution to journalJournal articlepeer-review

  15. Published

    Entrepreneurial orientation versus small business orientation: what are their relationships to firm performance?

    Runyan, R., Droge, C. & Swinney, J., 10/2008, In: Journal of Small Business Management. 46, 4, p. 567-588 22 p.

    Research output: Contribution to journalJournal articlepeer-review

  16. Published

    Entrepreneurial orientation, small business orientation and performance: an empirical investigation of Chinese firms

    Ma, D., Dong, B., Ge, B. & Runyan, R., 2009, In: Management World. 9, p. 109-115 7 p.

    Research output: Contribution to journalJournal articlepeer-review

  17. Published

    Hospitality marketing research: recent trends and future directions

    Line, N. D. & Runyan, R. C., 06/2012, In: International Journal of Hospitality Management. 31, 2, p. 477-488 12 p.

    Research output: Contribution to journalJournal articlepeer-review

  18. Published

    Labeling for sustainability

    Hustvedt, G. & Runyan, R., 12/2012, In: Retail Education Today. 32, 2, p. 11-15 5 p.

    Research output: Contribution to journalJournal articlepeer-review

  19. Published

    Moving single-brand retail shoppers from in-store to online: is brand experience still important?

    Jones, R., Runyan, R. & Kim, Y., 2012, In: Journal of Marketing at Retail. 1, 2, p. 17-30 14 p.

    Research output: Contribution to journalJournal articlepeer-review

  20. Published

    North American author and institution rankings in retailing scholarship: 1994-2008

    Hyun, J. & Runyan, R., 2009, Strategic challenges and opportunities in uncertain times: proceedings of the ninth triennial retailing conference. Evans, J. R. (ed.). Hempstead, NY, USA: Academy of Marketing Science, Vol. 12. p. 136-140 5 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNConference contribution/Paperpeer-review

  21. Published

    Personality traits and financial satisfaction: investigation of a hierarchical approach

    Davis, K. & Runyan, R., 1/06/2016, In: Journal of Financial Counseling and Planning . 27, 1, p. 47-60 14 p.

    Research output: Contribution to journalJournal articlepeer-review

  22. Published

    Retailing in a connected world

    Grewal, D., Roggeveen, A. L. & Runyan, R., 2013, In: Journal of Marketing Management. 29, 3-4, p. 263-270 8 p.

    Research output: Contribution to journalEditorial

  23. Published

    Retailing in today’s world: multiple channels and other strategic decisions affecting firm performance

    Grewal, D., Roggeveen, A. L., Runyan, R. C., Nordfält, J. & Vazquez Lira, M. E., 01/2017, In: Journal of Retailing and Consumer Services. 34, p. 261-263 3 p.

    Research output: Contribution to journalEditorial

  24. Published

    Segmenting luxe-bargain shoppers using a fuzzy clustering method

    Lim, C. M., Kim, Y. & Runyan, R., 2013, In: International Journal of Retail and Distribution Management. 41, 11-12, p. 848-868 21 p.

    Research output: Contribution to journalJournal articlepeer-review

  25. Published

    Sports celebrity endorsements and retailing: can athletes provide a competitive advantage?

    Lear, K. E., Runyan, R. & Whitaker, W. H., 04/2009, In: International Journal of Retail and Distribution Management. 37, 4, p. 308-321 14 p.

    Research output: Contribution to journalJournal articlepeer-review

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