Stefano Puntoni - Publications & Outputs - Research Portal

Professor Stefano Puntoni

Formerly at Lancaster University

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Published
The bias in the bias: comparative optimism as a function of event social undesirability
Sweldens, S., Puntoni, S., Paolacci, G. & Vissers, M., 07/2014, In: Organizational Behavior and Human Decision Processes. 124, 2, p. 229-244 6 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
The impact of cultural symbols and spokesperson identity on attitudes and intentions
Anne-Sophie, L., Puntoni, S., Reed, II, A. & Veerlegh, P., 12/2013, In: International Journal of Research in Marketing. 30, 4, p. 426-428 3 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
Two birds and one stone
Puntoni, S., Vanhamme, J. & Visscher, R., 04/2011, In: Journal of Advertising. 40, 1, p. 25-42 18 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Published
What Leaders Get Wrong About Data-Driven Decisions
De Langhe, B. & Puntoni, S., 9/03/2021, In: MIT Sloan Management Review. 62, 3, p. 10-12 3 p., 62321.
Research output: Contribution to Journal/Magazine › Journal article
Published
When and why we forget to buy
Fernandes, D., Puntoni, S., van Osselaer, S. M. J. & Cowley, E., 07/2016, In: Journal of Consumer Psychology. 36, 3, p. 363-380 18 p.
Research output: Contribution to Journal/Magazine › Journal article › peer-review

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