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Pre-purchase reference points and post-purchase values derived: a study of Indonesian and Singaporean consumers

Research output: Contribution to conference - Without ISBN/ISSN Conference paper

Published
Publication date2009
<mark>Original language</mark>English
EventAcademy of Marketing - Leeds Metropolitan University, Leeds, United Kingdom
Duration: 1/07/2009 → …

Conference

ConferenceAcademy of Marketing
CountryUnited Kingdom
CityLeeds
Period1/07/09 → …