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  1. Published

    Electronic data interchange introduction in the service environment: prerequisites, problems and possibilities

    Alexander, N. S., 1994, Food and Beverage Management: A Selection of Readings. Oxford: Butterworth-Heinemann, p. 285-296 12 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  2. Published

    The retail internationalisation process

    Alexander, N. S. & Myers, H., 2009, The Globalization of Retailing. Cheltenham: Edward Elgar

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  3. Published

    Customer's responses to retail brand extensions

    Alexander, N. S. & Colgate, M., 2005, In: Journal of Marketing Management. 21, 3-4, p. 393-419 27 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  4. Published

    Retailing post-1992

    Alexander, N. S., 1995, Retail Structure. Akehurst, G. & Alexander, N. (eds.). London : Routledge, p. 71-86 16 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  5. Published

    International retail divestment

    Alexander, N. S. & Quinn, B., 2009, The Globalization of Retailing. Cheltenham: Edward Elgar

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

  6. Published

    Objects in the rearview mirror may appear closer than they are

    Alexander, N. S., 1997, In: Journal of Economic Behavior and Organization. 7, 4 Oct, p. 383-403 21 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  7. Published

    Brand authentication: creating and maintaining brand auras

    Alexander, N. S., 2009, In: European Journal of Marketing. 43, 3/4, p. 551-562 12 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  8. Published

    Defining brand values through sponsorship

    Alexander, N. S., 2009, In: International Journal of Retail and Distribution Management. 37, 4, p. 346-357 12 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  9. Published

    European retail expansion in South East Asia

    Alexander, N. S. & Myers, H., 1999, In: European Business Review. 99, 2, p. 91-104 14 p.

    Research output: Contribution to Journal/MagazineJournal article

  10. Published

    The internationalisation of food retailing

    Alexander, N. S., 2001, Food Supply Chain Management: Issues for the Hospitality and Retail Sectors. Oxford: Butterworth-Heinemann, p. 234-241 8 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

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