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Results for ADVANTAGE
Publications & Outputs
Firm-hosted online brand communities and new product success
Gruner, R. L., Homburg, C. &
Lukas, B. A.
,
01/2014
,
In:
Journal of the Academy of Marketing Science.
42
,
1
,
p. 29-48
20 p.
Research output
:
Contribution to Journal/Magazine
›
Journal article
›
peer-review
On the susceptibility of adaptive memory to false memory illusions
Howe, M. L.
& Derbish, M. H.,
05/2010
,
In:
Cognition.
115
,
2
,
p. 252-267
16 p.
Research output
:
Contribution to Journal/Magazine
›
Journal article
›
peer-review