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Results for Autonetnography

Publications & Outputs

  1. Netnography and Design Thinking: Development and Illustration in the Vegan Food Industry

    Ashman, R., Patterson, A. & Kozinets, R., 30/09/2021, In: European Journal of Marketing. 55, 9, p. 2491-2514 24 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  2. An exploration of the potential for analytic autonetnography as an emerging eResearch methodology, to examine my networked learning teaching praxis

    Howard, L., 2018, Lancaster University. 235 p.

    Research output: Thesis › Doctoral Thesis